SPOTLIGHT ON: ‘KITTY FERREIRA UK’… AN EXTREMELY ‘GOODE’ BRAND!

‘You know it when you see it’, is a phrase which is often bandied-about, with such frequency, as to become cliché. However, let it be known, that in referring to ethical womenswear-brand ‘Kitty Ferreira UK’, no other phrase will fit-the-bill!

Living-the-dream of designing the range is Founder/ Creative M.D., Valerie Goode, and if ever a moniker described both a person and a mission, it is hers! As I type, the question ‘What qualifies this statement, Afrow?’, is undoubtedly winging its way through to my side of the Blogosphere… Well, my having spent a day-in-the-life with Miss Goode should serve as due qualification!

You see, last week, yours truly was given free-reign of ‘ The Ideal Home Show Christmas’ event, at Earl’s Court! Yes, another wonderful PR Company (in this case, that of ‘Incentive Media’), gifted me a press-pass for the entire 5-day duration and, for an ‘I.H.S Xmas’ newbie, it was AMAZING!!!

Imagine a Noughties-Narnia (except a lot warmer!), lit by an indoor aurora-borealis, a floor filled with stands, as far as the eye could see, scents saturating the atmosphere with the most divine Yuletide fayre and mood-music, apt for retail-merriment! The scene reverted this visitor into a jaw-dropped juvenile, in anticipation of being a tinsel-halo-wearing angel in the Nativity play and sharing memory-making, festive family-fun!

Now, Afrow-Family, follow me to Wednesday 14th, which I have come to address as ‘Kitty Ferreira Day’, in part, because her designs were runway-bound to the Ideal Home Show Christmas Catwalk for an exclusive showcase of exceptional UK design-talent and also because that evening, her collection was to be displayed at a Pop-Up Fashion Exhibiton, curated by online UK-fashion boutique, ‘London Ethnic’ and held at the exclusive private members club, ‘Apartment 58’.

Without further ado, I must explain the riches of Miss Goode’s ‘Kitty Ferreira’ designer label! Heartwarmingly named after her late Grandmother, whom she described to me in one of our many email communiqués, as being ‘fierce like a lion, soft like a cat’, the line comes with this familial brand-boldness, yet delicacy of a bespoke design-aesthetic, which is woven into the warp and weft of every bolt of fabric!

Engrained in the ‘Kitty Ferreira’ ethos, is the stalwart passion to produce high-end pieces, manufactured solely in the U.K, the carbon footprint of which is closely-monitored, due to her personally sourcing top-quality, upcycled materials. Otherwise destined for landfill, these same fabrics, are eco-dyed, in a variety of natural stains, with her latest derived from pomegranates and onion skins, as can be seen in her stunning SS14 garments. As with such tried-and-tested dyeing methods, the beauty of the resultant pieces stems from the drying process, which facilitates unique variations-on-a-theme. Thus, each will be a bespoke creation, perfectly reflective of she who chooses to buy and wear her own idiosyncratic example of craftsmanship.

Following in the tradition of all-things with a bespoke, there is an air of exclusivity to Goode’s goods, bucking-the-trend for batch-process uniformity, whilst helping to save the bucks, with purse-friendly prices! Not only does this serve to satisfy the ‘one-off template’ within us all,  but it is ever-more marvellous to see, at close-quarters, the fruition of harmonic parallels between the ideal of ethical manufacturing and the production of such timeless separates. Furthermore, the fast-turnaround of her ‘luxe-for-less’, limited-edition collections, offered in a rainbow of size-silhouettes, ranging from 6 to 26, only adds to their desirability, whilst perpetuating the element of having acquired something extra special, for one’s wardrobe. It is this desirability which has already seen celebrity-endorsement by such names as ITV Newscaster, Charlene White, and earmarks the trans-seasonal/ transferable glamour of a ‘Kitty Ferreira’ garment as a go-to option, as suited to a high-stakes work environment, as to the atmopshere of a restful afternoon tea or a playful party-vibe!

Pattern-cutting, provided by her highly-skilled assistant, Katie, is a dream-of-precision, underpinning the sublime tailoring which is present in the exquisite apparel. For example, a rich mustard-hued pant, with the most sumptuous pleating detail, is an utter triunph and a joy to see, styled with her sheer, silk ‘Saffron Shirt’ with the signature ‘notch’ pocket. In fact, it was this look, which all-but stole the Ideal Home Catwalk Show, and was one of many which had guests at the London Ethnic fashion showcase, flocking to meet-and-greet her! Having witnessed a selection of the collection in-motion, it is easy to see why so many sought to celebrate the fruits of her creative labour! There is no mistaking Miss Goode’s couturière-eye-for-detail, which is absorbed throughout the design, as expressed through a fine floral motif, here, or a high-necked front, balanced by a revealing backless ‘moment’, for the ultimate in effortless, elevated drama. The overall effect pronounces the ‘Kitty Ferreira Woman’ as one of distinct elegance, presence and allure, with a stylisitic self-awareness and an ability to fearlessly experiment with it.

As Valerie herself says, ”…fashion can tell a story not only based on style or an era, but based on values”*. Thus, the most wonderful element for me, is the fact that one can be safe-in-the-knowledge that a purchase from the line is not just another acquisition, which might, all-too-soon, be forgotten! No, a ‘Kitty Ferreira-wearer will always know that she has made an eco-friendly retail choice, not only in support of the best-of-British manufacturing, but also in contribution to the development and success of one of the best-of-British design-talents.

In Afrow’s words… ‘That’s not simply a Goode thing, but a great thing!’

©AFROW 2013-2019 ALL RIGHTS RESERVED

* www.kittyferreira.co.uk  ~ www.londonethnic.com ~ www.idealhomeshow.co.uk ~ www.apartment58.com ~ www.incentivemedia.co.uk

Many thanks to Valerie for inviting me to such a special day and to Incentive Media for inviting me to such a special event!

‘SPOTLIGHT ON: THE WALKING-WORKS-OF-ART OF ‘KWEKU CLOTHING’!’

…So, by now, you might have detected that I am, somewhat of, a voracious Creative-Arts-lover…and that I am especially passionate about using my own platform to promote the excting results of multidisciplinary cross-fertilisation.

Well, fresh from my EC1 and 2 jaunts and the social-media coverage, thereof, I have noticed that I am being ‘followed’…. by a steady stream of funky, new designers on the fashion-block! The most recent label to become a member of the fashion-fabulous Afrow-Family, is that of ‘Kweku (pronounced Kwayku!) Clothing’. The eponymous clothing-line of Ghanaian-born, London-raised, Goldsmith’s graduate, Kweku Quagraine, this is a brand which majors on making purse-friendly, wallet-welcoming pieces of boldly artistic sartorial statements, yet, without the merest mention of a word! So, naturally, yours truly has seized-the-day and taken up the mantle to spread it for him!

At first glance, his menswear and womenswear pieces are striking! Heavy with symbolism, Quagraine thrives on incorporating his Socio-Political scholastic background into his craft and excels in channelling these influences through the joint-conduits of art and fashion-design. For example, the ‘Trigon’ signature, is a triangular motif, in reference to the map of Africa and in deference to his native roots, whilst ‘The Krypt’ is an intriguing metaphor alluding to the differing perspectives, regarding regional identities. His distinctive flair for originality also comes to the fore in the ‘Tribal’ print, in which heritage-patterns from the Ghanaian Ashanti and Ancient Mayan traditions are beautifully-balanced to produce a new KC hallmark. The geometric ‘Colour’ graphic displays a fearless and insistent use of the spectrum, which draws inspiration from unity-in-diversity, as manifested in the London Olympics of 2012. However, Quagraine finds the Natural World as much of a catalyst as that of the Human, evidenced in ‘The Hive’ honeycomb-logo, itself, a nod to such solidarity and unity, in bees.

It is this effortless meandering through parallel universes, which sets Kweku Clothing apart from many others of its emerging counterparts. Will you find such on-trend silhouettes as the ‘body-con’ dress in midi/maxi-lengths? Undoubtedly. Is there a broad choice of sweatshirts, t-shirts, crop tops and vest-tops? Absolutely! But you’d be hard-pressed to find the same capability for siphoning so many global topics into the fashion-world, in such modern, affordable and accessible ways and furthermore, to do so with such a Fine-Art sensibility!

For all of theses reasons and more, am I championing Kweku Quagraine and urging you to WAKE-UP TO ‘KWEKU CLOTHING’….STANDARD!

www.kwekuclothing.com ~ www.facebook.com/KwekuClothing

©AFROW 2013-2019 ALL RIGHTS RESERVED

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TWITTER-TESTIMONIAL FROM KWEKU CLOTHING (@KwekuClothing)!

‘…Thanks very much for such an eloquent and flattering write-up!!’

Welcome to the ‘Maison Bentley Style’ Blog Party!

BLOGGERS-OF-THE-WORRRRRRLD…UNITE!!!

‘Tis the season to show the social-media-cognoscenti how to get-the-pardy-starded!

I’m AFROW:BLACK GIRL ON THE FRONT ROW…a wiley-wordsmith and ardent-aficionado of all-things creative!

A trip to my blog will find you meandering through the streets of art, fashion, music, poetry and so much more…

So don’t bother about a map, because, here, it’s all about getting lost-in-lucid-lines and navigating-in-narrative, via an eternally-open-heart and the images of the inner-mind!

Have a fanTAStic time…and remember, there’s always a seat for you at AFROW’s!

Pardy-hardy kids!

xAx

©AFROW2013-2019 ALL RIGHTS RESERVED

 

‘STYLE HAPPENS SOONER, ON ‘LATER’!’

We have a lot to thank Mr Jools Holland for! Not only does he bring us the most eclectic of live, global musical offerings, from established and emerging artists, alike, but with them, come a plethora of stand-out, sartorial selections, from the style-spectrum! For instance, you’re as likely to see and hear the hauntingly melodic, ‘Amadou and Mariam’, bedecked in bold, traditional Malian dress, playing in the-round, as you are the infectiously-anthemic synth-pop of ‘M.T’, in their eponymous multi-coloured, tie-dye-tees!

Case-in-point has to be a recent episode, featuring, Goldfrapp, James Blake, Franz Ferdinand and Kanye West!

 Backlit in a pure-gold aura and engulfed, full-length, in a column of black chiffon-drapery, the ever-ethereal, Alison Goldfrapp, held the audience, spell-bound with her melifluously reed-like, vocal perfomance of ‘Annabel’. The timeless gown, simultaneously, captured her effortless, idiosyncratic grace, whilst also paying homage to SS14 runways, with its pintuck-peephole bodice.

The unnervingly-talented James Blake delivered an equally-classy rendition of the stunning ‘Retrograde’. With hair, windswept, in defiance of the stillness generated by his unfolding-wall-of sound, he was an example of understated style, surrendering to sonic substance. In a ‘1-800 Dinosaur’ T-shirt-and-jeans ensemble, Blake also seamlessly combined product-placement of his new record label and a pinpoint performance, with ease and flair.

In stark juxtaposition, was the riff and quiff-friendly, Franz Ferdinand. Already well-known for their unique fashion statements including the sharpest of Savile Row-silhouettes, the band showed that they had lost none of their couture-creativity, teaming the gusto of, lyrically, ‘right words’ with the ‘right action’ of donning fashion-forward Hawaiian-prints with rock-a-billy attitude! Very D-Squared-2!

Kanye West’s performance of ‘Bound To’, with the outstanding ‘Uncle’ Charlie (Gap Band) Wilson, more-than-referenced the fact that he had graduated, magna-cum-laude, from the School-of-FROW! The ‘College Drop-Out’ star stamped his artistic authority on the programme, with all of the swagger for which we have come to love him. Punctuating the pitch-black studio with dramatic spotlighting, which served to accente his choice of a laid-back, layering trend, a play-on-neutrals of black ribbed-tee and low-slung, loose-fit, trousers, was complemented by a three-quarter length, khaki parka and desert boots in a pop-of-camel-colour. The entire look was topped-off by the trademark, heavy-gold, diamond-set, belcher-link chain, de rigueur for ushering in SS14’s metallic forecast! Uncle Charlie was certainly in-the-house, with his own, distinguished, take on double-denim, accessorizing with shades, as blacked-out as the windows on a one-off, customised Bugatti! It was, undoubtedly, a fitting backdrop to the soaring, silky-smooth, vocal-runs and devastating musical prowess of such a living-legend of U.S Funk/R&B!

So, the next time you tune into ‘Later… with Jools Holland’, keep an eye out for a new class of ‘artist-interpretations’… I think you’ll find that, on closer inspection, they are, in fact, rather more original!

©AFROW2013-2019 ALL RIGHTS RESERVED

Creative Arts go OFF-the-BEAT-en track!

All roads led to ‘The Oval Space’, in Bethnal Green, last night, for one of the most anticipated of multi-media mash-ups on the Creative-Arts Calendar, namely, ‘The Shoreditch Fashion Show 2013’! You might remember that I was more-than-a-tad excited at the prospect of attending the event, which was presented by ‘öffbeat’, the Arts lifestyle brand… Well, it was, indeed, an extraordinary display of, what I happen to believe, makes the power of creative-collaboration so undeniably potent.

The moment I entered into the behemoth of this, formerly-derelict, space, pregnant with potential, I immediately sensed a synchronicity between the throbbing baseline, which was disseminating through my central nervous system and the  contractions of imminent, fashion-brand-births! I also found myself marvelling at just how perfectly-balanced a venue it was, being, at once, expansive, with enough room in which to throw and catch shapes, a-plenty, whilst also intimate enough to accommodate the collective energy of a collaborative congregation.

The vibe was rich and distinct. People from all walks-of-life rubbed shoulders, as they shook to the dynamic DJ-grooves and pressed palms with artists and designers, alike, in congratulatory exuberance. However, just like the beats, the meet-and-greets didn’t stop, for these everday-people embraced one another, as well as opportunities to form newfound fashion-friendships.

Co-existing under this banner of ’emergent ambience’ were starkly-contrasting Art-forms. In one corner was housed a formidable frieze of stylised character-outlines, created by self-confessed Narnia-resident, Dom&Ink! These especially-conceived, ebullient images were oft-surrounded by admirers, yet, things took a definite turn, when the quiff-sporting illustrator, and author of ‘Map Of My Heart’, appeared, and encouraged the observers to colour them in! Around the corner, more exceptional Art took my breath away. Wandering guests were bathed in diffused, iridescent light, emitted from the impressive installations, at floor and eye-levels, of SunYin Xiaowen and Aphra Shezma. Others stood, face-to-face, with equally-stunning, Fine Art offerings from Linda Cieniawska, Charlotte Osbourne and Gwyneth Fugard. As I passed by the intermittent onlookers, it was as if their inner energies were mirrored by the pieces, in such a way as to become ‘human glowsticks’ and ‘living wallpaper’ and I recall feeling truly priveleged, not only to witness the effect of such private moments, being experienced in public, but to also be an integral part of appreciating the exquisite talent.

As time grew nearer to the presentation of fashion, which was so on-edge, it felt as if someone were scraping their fingernails down a blackboard, excitement was fuelled by singing sensation, Vince Kidd. All but prowling-the-platform, he delivered Otis-Redding-raw vocals, with a similarly-seasoned prowess, speaking-to-the-deeps with his soul-inspired spin, on life, love and all that lies between. After taking the audience upon a heartfelt journey, Kidd made his exit, stage left, to whoops of delight and enthusiastic applause, leaving the see-through screen to became the backdrop behind which each model would wait, before taking to the runway.

In a bid to further immerse myself into the experience, yours truly took to her second home (for which I didn’t need to find five percent!), the Frow! Suddenly, silhouettes of each collection were backlit-to-perfection, establishing the effect of a ‘fashion-fourth-wall’, as well as indicating that, tonight, something was coming, which was better than good! However, this separation was soon to be aurally removed by bespoke, live collaborations with up-and-coming musicians who, from the stature of their performances, are bound to make increasingly influential impacts in each of their respective genres. First-up, was the amazing singer, Lydia Baylis, who tore-away-the-veil, with a unique set of beautifully-accompanied, sultry, acoustic-folk. Hot-on-her-heels, and before anyone had time to settle into the still, harmonic haze, ‘Kill It Kid’ stepped up and totally smashed the divide, juxtaposing the, previously, gentle mood, with an awesome repertoire of sonic explosions! Both styles brilliantly served to complement the essence of each designer-aesthetic and we were treated to a creative-clash which would put the SS14 ‘print-clash’ trend of any well-known fashion-house to shame!

Models with raked-back, ‘just-got-out-of-bed’ Batiste-hair and fashion-forward, metallic make-up were bedecked in sublime, sheer pieces from the avant-garde world of Marcelo Yarussi, the deftest of twists on masterful, digitally-printed garments, designed by Nicolas Wirth and the cool creations of blank-canvas-white, high-end futurism of London College of Fashion Graduate, Isabell Yalda Hellysaz. The fêted, power-house-of-a design institution was also showcased via the stand-out, all-black, structural apparel from Maria Zhminko, the intriguing, open-weave, cage-like, riffs on body-con from design-duo, Rebecca Morter and Gemma Vanson and the decadent columns-of-kaftans, with concentrated print-formations, from the joint-genius-pairing of Christina Tiran and Victoria Rowley.

As the showlights faded, such superstar-DJ names as the irrepressible ‘Bill & Will’, ‘Shivas Regal’, the A&R-astute founder of Tigermilk Recordings, and idiosyncratic rhythm-maker, ‘Mculo’, were heralded to take-to-the-decks and storm-the soundsystem! With a two-step, here, and a head-nod, there, (but, sadly, before the anticipated arrival of the superb Rufio Summers), I was ready to bow-out gracefully and wind my way through a London-town which, once again, felt like a haven for burgeoning, undiscovered artistry. In fact, I can’t remember a night where so many apparent-strangers were apt-for-sharing, participating and co-creating such a ‘moment’ in time.. It just goes to show that there is a real fashion-fellowship, of sorts, doing-away with the out-dated image of an industry which is, supposedly, replete with back-biting, where only the strong survive, and is re–defining it, as one filled with opportunities to go beyond disciplines or regions and traverse brand new terrain! Of course, no industry is perfect, but the ethos behind such events as ‘The Shoreditch Fashion Show’, promotes the commercial as a facilitative route and support–system to creativity, whilst maintaining, without compromise, the core integrity of the energy-source from which successful collaboration grows.

So, my deepest gratitude goes out to öffbeat, for providing me with with the chance to be part of such a unique vibe. Further congratulations go out to all other sponsors/ affiliates, both front and back-of-house, involved in delivering this fantastic gathering. Last night was everything it promised to be, an interactive celebration of multi-media expression, par excellence, filled with extraordinary and inspiring examples of Creative-Arts-at-their-best and I cannot recommend ‘The Shoreditch Fashion Show’ to you, highly enough! Neither can I wait to see how öffbeat and partners focus-pull their combined-skills to shine new lights on rising-stars of parallel creative-platforms in 2014!

©AFROW2013-2019 ALL RIGHTS RESERVED

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TWITTER-TESTIMONIALS FROM ‘VIVID FASHION GROUP’ (@VIVIDFashionGrp)

‘One of the most descriptive and all together best blogs we have read!! @A_F_R_O_W please review all our events!’

‘…just re-read your blog on the show, it’s such an honour that what we created came across to you. Thank you for your words x’

SPOTLIGHT ON: THE SHOREDITCH FASHION SHOW 2013!

I love fashion, I love music, I love art and I love it LIVE!

So, imagine my utter bliss at having discovered ‘The Shoreditch Fashion Show’, a multidisciplinary smörgåsbord of emerging creative talent, which takes place this Saturday 12th October, from 7pm to 1am, at The Oval Space in Bethnal Green, EC2.

Imagine my excitement, then, when, courtesy of the organiser, breakthrough Creative Arts lifestyle-brand ‘öffbeat’, yours truly was provided with a guest pass!

Presented, in association with ‘Batiste’ and in partnership with such top industry names as Julien Macdonald, Fashion TV, Artlyst, London College of Fashion, Serge De Nimes, to name but a few, the evening represents the best of the U.K’s next-generation Creatives, and promises to be an immersive experience, rather than just a show.

The music line-up has been confirmed to include the likes of the brilliant Rufio Summers, Kill It Kid, Vince Kidd and Linda Bayliss, whilst the unique perspectives of artists Sunyin Xiaowen, Linda Cieniawska, Aphra Shemza, Gwyneth Fugard and Charlotte Osbourne will be showcased in a specially-curated exhibition, under the intriguing title of ‘Through the dark, light shall appear’.

Add to this a number of pop-ups, live graffiti, some mouthwatering gastronomic offerings and an exclusive runway show (with designers to-be-revealed on-the-night!) and it’s easy to see why this is going to be both the hottest and coolest site-specific, creative-arts ticket in town!

 See you there!

For more information visit www.theshoreditchfashionshow.com ..but hurry up because, after the success of the the event’s first outing in April of this year, this is sure to be a sell-out!

©AFROW2013-2019 ALL RIGHTS RESERVED

I’M A ‘FASHION-EAST-ER’!

If you went down to the London-Fashion-Week-woods on September 17th, you were in for a BIG surprise…especially if you happened to go via the ‘Fashion–East’-End!

I, excitedly, took that detour, and as if I’d fallen down a man-hole on Main Street, rather than that of a Wonderland-rabbit, I found myself entering whimsical world of Hong Kong designer, Ryan Lo! It was, indeed, a cordial welcome into a rich and textural tapestry of creations, with (spoiler alert!) anthropomorphic models, made-up to appear as fairytale-foxes and princess-pussycats, to name but a few!

 A veritable treasure-trove of vintage-lace appliqué, fluttered against knee-skimming skirts, whilst also being delicately-layered, as tie-string tops, in a kaleidoscope of watercolours, such as dusky-pink, sweet-pea blue and champagne-yellow. Tulle came full-length, in a peach-blossom frock, with ballet-flounces, frothing beneath a mid-length overcoat (complete with ‘tail’), in antique-gold-on-white, and would develop into a gorgeous gilet, which undulated like the rarest, underwater coral.

The knitwear-story was akin to turning the pages of the most vibrant pop-up book, EVER!!! Bubblegum-pink party-pieces were ousted by cardigans in kiwi-green, with a ‘moo-cow’ motif and chocolate-brown, with a fantastic farmyard-scene, a fresh-and-fruity, strawberry-strewn sweater/ mauve micro-mini ensemble and (my pièce de résistance) a full-length, lime-green, crocheted-cape, bursting with sunshine-marigolds in full-bloom!

Before I knew it, the collection had come full-circle, with the finale look of a soft, baby-pink-on-white, horizontal-striped coat, in a darling ‘trapeze’ silhouette…A fond farewell was given to the animal theme, in the guise of a huge, ‘pussy-bow’ neck-fastening and although it was his last word in the show, I’m getting more- than-an-inkling that, with his highly-skilled ability to emboss his unique vision upon the runway, Ryan Lo’s superstar-story has only just begun…

©AFROW2013-2019 ALL RIGHTS RESERVED